Digital marketing in Egypt & Web solutions in Egypt

Designing and Videography

What is the marketing design?

Marketing and design departments need to work hand in hand.

Why?

Because through marketing, you create interest in your brand, and design helps you visually to communicate your brand.

Despite this apparent connection between graphic design and marketing. In some companies, there’s still a disconnect between the two departments.

Before this you must have a marketing strategy, you need to start with the basics, that make your brand guidelines for anyone.

These represent the baseline for every marketing material that the design team will create Without the guidelines, it’s going to be hard for your company to communicate consistently.

At the same time, Great design marketing is more than just your company’s logo, font, page layout, or images you use. It’s the bridge that connects your brand to your customers, and it also acts as a confidence builder. If you think about it, in many ways, Design represents the face of your brand, so it isn’t just about using stunning images and cool graphics.

In marketing, you can write clear copy and do targeting in the best way you can, but in the end, if it doesn’t perform well, it can’t be called a success.

Similarly, when we talk about design, you can create a stunning ad, but if it doesn’t end up converting people, then it doesn’t matter.

That’s why smart marketing needs to be combined with great design.

Top Benefits of marketing Design:

increase sales of your products or services.
Build a stronger identity for your business.
Reduce customer complaints.
Improve environmental records and compliance with regulations.
Improve your market position.
Enhance the quality of your packaging (if you need it).
Designs make your product visible.
80% of social media ads viewers see the photo first then content.
66% of the online buyers buy the product because of the design.
All the social media apps rate your channel or profile better if you use good design's

Video motion, infographic, voice over:

If I tell you right now that your client will buy your product once or twice because of your insane design. Imagine how much he will buy when he sees a motion graphic or infographic video with a voice-over that talks to him.

Yes, that’s unexpectable selling. And that’s what the video is doing to services.

We talked about the benefits of the design, let me tell you that the video makes more efforts than normal design by a mile away.

So we knew the importance of design and videos in our marketing funnel. Let’s talk about the benefits you will get when you cooperate with us in this service.

Types of videos that benefit your business:

Short motion graphic video:

This kind of video is more likely to a custom audience that doesn’t need to spend a lot of time in the video they are watching, and it’s used a lot these days because it’s an easy video and fast in the creation.

Long motion graphic video:

The longest you go, the better you will get from your customer.

Long videos are the best way to describe your services for your audience, and creating a character will go much better because people like to see Person instead of vector.

Infographic video:

If you want to talk about numbers and make analyses and reports to your customer, an Infographic video is the best way to get into it.

This kind of video lets the viewer see your information better than motion graphics.

The creator of the video designed it by mixing the color with information with the movement of the video. He is trying his best to send his message to your customer.

We talked about the benefits of the design, let me tell you that the video makes more efforts than normal design by a mile away.

So we knew now the importance of design and videos in our marketing funnel.

In the end, what do you think about the marketing design in your marketing campaign?

Design and Video